Alice
PR Lead
Expertise
Public Relations – Content Strategy – Media Relations – Copywriting – Thought Leadership
Background
Alice studied English Literature at Liverpool John Moores University before embarking on a career in marketing, communications, and PR. Passionate about the written word and the power of storytelling, she has spent over a decade helping brands communicate in clear and creative ways.
Having worked in both agency and in-house roles, Alice has developed and delivered PR and marketing strategies for clients spanning hospitality, property, technology, healthcare, finance, architecture, and environmental services.
Alice enjoys helping businesses uncover what makes them unique and sharing those stories in ways that resonate with the right audiences.
Key contributions
- Supported the launch of a flagship restaurant relocation in West Yorkshire, securing coverage across regional, national, and trade media including Yorkshire Post, Business Desk, MSN, Restaurant, Farmers Guardian, Yorkshire Times, BDaily, and Restaurant Industry News, reaching a combined audience of more than 4 million readers.
Approach
Alice believes every organisation has a story worth telling. She takes the time to understand the people, values, purpose, and ambitions behind a business – creating authentic communications that reflect who they are and what they stand for.
