Expertise:

Video Editing – Animation – Creative Campaigns

Background:

Jade holds a degree in Graphic Design from the University of Huddersfield.

After graduating, she worked as a freelancer for a sports publication before joining Punch in 2019. Since then, Jade has specialised in animation, helping to improve our campaigns through immersive video creative.

Key Contributions:

• Led the design and conception for SHG’s 2023 summer campaign Summer Lovin’. The campaign reached 1.98 million accounts and increased website visit to the landing page areas by 103% compared to the previous year’s performance.

Expertise:

Digital Design – Creative Campaigns – Illustration

Background:

Kim holds both a degree, and a master’s, in graphic design from Leeds Arts University.

Before joining Punch, she worked with food delivery and fitness startups, having her work selected alongside other commissioned artists for the Bombay Sapphire Gin “Sunset” campaign, and handled international freelance clients in FMCG.

Since joining Punch in 2023 as a Junior Designer, Kim has contributed to a wide range of digital creative projects, specialising in UI/UX design.

Key Contributions:

• Developed the concepts, branding, and animation for SHG’s summer campaign Soak It Up, including a unique day-to-night switch button to enhance user experience. The campaign earned 2.08 million impressions to date with over 10,000 booking button clicks.
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