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How The Hospitality Sector is Responding to the 2025 Autumn Budget

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    Hospitality Lost 89,000 Jobs Since The Budget

    The numbers tell a story the government doesn’t want to hear.

    According to UKHospitality’s analysis of ONS data, hospitality has lost nearly 89,000 jobs in the nine months since the 2024 Budget. That’s three times the rate seen across the wider economy. More than half of all UK job losses came from a single sector.

    The government’s response? A 5p business rates discount.

    Let’s be clear about what that means in practice.

     

    The Discount That Doesn’t Discount

    From April 2026, retail, hospitality and leisure properties will pay a business rates multiplier 5p lower than the national rate – using only a quarter of the 20p differential the government legislated for. Legislation passed this year gave them the authority to apply up to 20p. They chose not to use it.

    Meanwhile, the fundamentals shifted dramatically beneath hospitality businesses.

    Average rateable values for many hospitality properties – especially hotels and larger pubs – have risen sharply since the 2023 revaluation, in some cases by 30–70%, according to industry analysis, which feeds directly into higher rates bills. These aren’t minor adjustments. They’re the foundation on which rates bills are calculated.

    The discount doesn’t offset the increases. It barely makes a dent.

     

    Autumn Budget UK Hospitality Punch Hospitality Marketing Blog Image 5

     

    The Tax Burden Nobody Talks About

    Here’s the context that matters.

    UKHospitality estimates that, once you add VAT, business rates, duties and employer NICs, as much as 75% of pre-tax profit in the sector ends up as tax – one of the heaviest effective burdens of any major industry. That was before the Budget added £1.4 billion in additional wage costs.

    From April 2026, the National Living Wage will rise to £12.71 per hour for over-21s. The rate for 18-20 year olds jumps 8.5% to £10.85. For a sector that provides accessible first jobs for young people, this creates a perverse disincentive.

    Almost one million young people aren’t in employment, education, or training. Hospitality has historically been their entry point.

    Now businesses are cutting hours because they can’t afford staff to open.

     

    The Cliff Edge In Relief

    The Retail, Hospitality and Leisure relief scheme told its own story about government priorities.

    Relief dropped from 75% to 40% in 2025/26. From 2026/27, the Budget replaces this with a permanent 5p discount on the business rates multiplier – equivalent to roughly 10–20% relief for many sites. That’s not a gradual taper. It’s a cliff edge that businesses cannot plan around.

    Two sites close every day. A third of businesses have already reduced their opening hours.

    These aren’t statistics about market efficiency or creative destruction. They’re communities losing their social infrastructure. High streets losing their anchors. Young people losing their entry points to the workforce.

     

    The Inflation Feedback Loop

    The government wants to control inflation whilst simultaneously increasing the costs that drive it.

    Business costs don’t disappear. They transfer to consumers through higher prices. The Office for Budget Responsibility’s forecasts acknowledge that higher minimum wages add some upward pressure to inflation, so part of the pay rise is effectively clawed back through higher prices.

    Kate Nicholls, Chair of UKHospitality, puts it plainly: these costs “will simply all be passed through to the consumer, ultimately fuelling inflation.”

    The policy works against itself.

     

    Autumn Budget UK Hospitality Punch Hospitality Marketing Blog Image

     

    What This Means For Strategic Planning

    Hospitality businesses face a constrained environment for at least the next eighteen months.

    Cost control becomes paramount. Revenue growth matters more than ever because margin compression is inevitable. Marketing efficiency moves from nice-to-have to essential.

    The businesses that will navigate this successfully are those who can do more with less. That means understanding exactly which marketing channels drive bookings. Which campaigns generate genuine revenue, not vanity metrics. Which customer segments deliver the highest lifetime value.

    In a high-cost environment, precision matters.

    Every marketing pound needs to work harder. Every campaign needs clear attribution to revenue. Every strategic decision needs to be backed by data, not assumptions.

    The Budget created a reality where guesswork is expensive, and clarity is competitive advantage.

     

    The Broader Picture

    The hospitality sector employs 3.5 million people. It’s the third-largest private sector employer in the UK. It provides careers that don’t require expensive degrees or extensive experience.

    When hospitality struggles, the impact ripples far beyond individual businesses.

    Communities lose gathering spaces. High streets lose footfall. Young people lose opportunities. The economy loses a sector that historically punched above its weight in job creation and social value.

    The government’s stated aim is growth. The Budget’s actual impact on hospitality suggests otherwise.

    The gap between intention and outcome has never been wider.

    Insight Author

    Louise

    Commercial Director

    Meet Louise Wright MIH, Commercial Director at Punch Hospitality. Louise uses commercial hospitality experience and knowledge to help clients hit their revenue goals.

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